How to Create a Successful Blog Strategy: A Step-by-Step Guide

Did you know that 55% of marketers say blogging is their top inbound marketing priority? Did you also know that these marketers are 13x more likely to see positive ROI than marketers who don’t invest in blogging? Over the last decade or so, businesses have increased revenue, improved brand awareness, and boosted conversions with valuable written content published for their …

101 Blog Post Ideas Straight from the HubSpot Brain Trust

We all know blogging is an ultra-important asset to your business when it comes to building traffic and reputation. The hidden dark side, though, is how hard it is coming up with topics that will give you that ultra-good traffic. If you’ve hit a roadblock when it comes to the content on your blog, don’t sweat it. An age-old question …

HubSpot’s Blog Team on How to Be a Better Blogger

Did you know that brands who use blogging as part of their content marketing strategy gain 67% more leads than those that don’t? On top of lead generation, a blog can also help your site climb in search rankings. Not to mention, sharing tips and insights related to your industry makes your brand look more credible and trustworthy to prospects. …